ZICOM Electronic Security System ventures into the automobile segment with the launch of a first-of-its-kind Vehicle Passenger Safety Solution. Known as StreetSmart, it possesses unique features to ensure the safety of its user.
StreetSmart, comes with Accident SOS Alert that sends an alert sent to emergency contacts in case of an accident. In the most isolated areas also, its Roadside Assistance, connects user to the ZICOM Command Centre which is available 24/7 and 365 days of the year, in case of a breakdown. This center which is one of the best of its kind, is well-equipped to provide a user real-time assistance anytime, anywhere.
As StreetSmart follows a preventive approach towards safety, its Rash Driving Alert senses the speed over a pre-determined speed limit and sends a rash driving alert to the user to prevent any chance of an accident. Air Conditioner Alert, GPS tracking, Towing Alert all help the users. Additional features such as Car Diagnostics, Performance and Trip Log and Fuel Efficiency Report are also the attractions of the StreetSmart.
Confident about the launch, ZICOM aims to capture 30% of the 210 million vehicle passenger safety segment using the IoT platform to capture the market over the next five years. The company is undertaking a go-to-market strategy to touch-base with consumers. Targeting consumers, Amazon + Flipkart + Snapdeal are the first to sell StreetSmart, while the company is in talks with manufactures, OEMs, insurance and corporates to capture a larger market in the B2B category.
The company in 2013-14, identified the power of IoT and leveraged it to benefit consumers with its offerings. Following this ZICOM’s core focus has been towards creating IoT based safety solutions for everything that is a part of a person’s daily life.
ZICOM has identified the importance of an expert security and safety system for vehicles. Towards this, the company has leveraged the power of IoT and specially designed StreetSmart to cater to the emerging needs of a discerning road traveler. Through this innovation, ZICOM is ensuring that the owner of the vehicle is in control of his personal vehicle in case of a theft, speed or breakdown.
Apart from the ability to track one’s vehicle, StreetSmart follows the preventive approach towards accidents, thus granting a user a premium safety and security advantage.